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Why use NopCommerce for building your online store?

When companies begin considering launching an online store, they first want to learn about how to design an online store. Once they set their business goals and outline the strategy for the future, they quickly find themselves facing the challenge, regarding which platform for building an online store they should use.

Quick research on the web shows that the most popular providers include Magento, Shopify and WooCommerce. However, it should be noted that the number of platforms for building an online store is much higher and it is completely possible that one of the lesser-known platform fully meets all of your expectations.

nopCommerce: Magento’s younger and more accessible sibling

nopCommerce is in many ways very similar to Magento from the above list. Both are open-source solutions (more about that soon), both include a wealth of features and extensive options for upgrading business operations. However, nopCommerce is a somewhat younger platform, offering similar features, and even some additional, at a lower price, while also providing a more secure and faster operation, along with a faster pace of development.

Top of the line, with numbers to support it

nopCommerce is a tried and trusted platform for designing online stores, recognized across the globe. It has been present on the market for 12 years, and at this moment there are more than 60,000 online shops that use it as the foundation for their operations. Just how trustworthy is it? Its customers include giants such as Microsoft, BMW Group, Volvo and The North Face.

Why choose nopCommerce as your platform for building online stores?

Our advice to anyone looking for the right platform to build their online shop is to carefully research all the options in detail. To make your decision easier, here are the key advantages of nopCommerce.

Open-source system, tailored to your needs

We mentioned above that nopCommerce is an open-source system, which can be hosted on your server, making it possible to gradually grow your online shop. The advantages of this approach include a higher level of customization, which means that you are free to tailor the design and features of your store to fit your needs, or let us take care of it. Closed-source systems, such as Shopify, are hosted on a remote server, which means that they require less work for programming and building. However, this also means that you are not completely free to customize and upgrade your shop. Consequently, you have fewer options for tailoring the shop to your own needs.

If you want to follow your needs and your corporate design, and plan to expand your shop in the future, we recommend you choose an open-source solution. nopCommerce is based on Microsoft’s technology, and is one of the most reasonable choices.

More features at lower price

The nopCommerce platform is available free of charge. It has to be noted that building an online store does require some additional costs, such as hosting and administration of the website, as well as the costs of developing and programming the online store, which depend on how difficult the project is. However, nopCommerce does come with an added value, as some features, such as advanced analytics tools and loyalty programs, are already included free of charge, while in the similar Magento solution such features are only available as paid add-ons.

Suitable for B2B and B2C online sales

While most platforms are focused on sales to consumers (B2C), nopCommerce is also suitable for business-to-business sales (B2B). This is made easier with features, such as including several suppliers in a single shop, CRM and ERP integration, and much more. You can design your own online store so that it can support sales according to B2C, B2B or both models.

Excellent user experience on mobile

In the third quarter of 2020, 55% of global, and 40% of European internet users made online purchases using mobile devices (source: Statista). This shows just how important it is to consider how an online shop behaves on mobile devices when designing it. nopCommerce offers a specially tailored mobile version free of charge.

High level of security

The whole nopCommerce system is designed in accordance with the General Data Protection Regulation (GDPR), local laws and security protocols for all the countries where it is used. When legislation changes, experts make sure these are quickly implemented during required system upgrades.

Advanced search engine optimization (SEO)

The URL of the link and the websites in nopCommerce are search-engine-friendly. The environment already includes additional features that help your online store rank among top positions in Google. Another important aspect for SEO, besides other content and technical aspects, is how effectively the store works on mobile devices.

Building the online store for Evitas on the nopCommerce platform

We are glad that for the past 5 years we have been part of a group of 150 partners from more than 40 countries who offer this platform to their customers, and help them meet their business goals. The fact that nopCommerce has been building a long-term relationship with us confirms the know-how, skills and dedication of our employees.

One of our satisfied customers, which was able to tackle a sudden growth in operations with our help, is Evitas, a provider of children’s necessities. nopCommerce met their requirements for frequency of use, system scalability and the high level of security for both the company and its users. Our extensive experience in executing such projects also contributed to their decision.

“With the support of Stroka Business Group we are customizing, adjusting and even adding new features as modules, while also increasingly automating all the processes that can be automated. We are glad to focus the extra time our employees now have into development and creativity.”

Eva Birsa, EVITAS SHOP d.o.o., www.evitas.si

Online store’s integration with other systems

A nopCommerce online store can be connected with other enterprise systems, such as for example PANTHEON ERP. This allows us to further upgrade efficiency, something that the company Urmat which hosts website varjenje.net, has learned through experience.

“At Urmat we wanted to implement two different systems – an enterprise resource planning solution and an online store – and to connect them in order to become more effective. We were convinced by Stroka Business Group, and chose them because of their years of experience and the extensive options of the PANTHEON ERP solution and the nopCommerce platform. We were also satisfied with the price performance of the services. During both projects the work ran smoothly, and the team always listened to our requests, while also contributing to the quality of the final solution with their proposals and ideas.”

Miha Završnik, URMAT d.o.o., www.varjenje.net

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